WordPress plugins, themes, tips and hacks

Google Adsense: clicks don’t make money

Wednesday, August 1st, 2007

After blogging for a while and building up a decent readership, I’ve decided to test out the whole monetization thing. I figured “why not?” - I’ve got nothing to lose, and if I make a few bucks, then I can kind of justify the time I spend (waste?) blogging.

So I’ve decided to give Adsense a serious go here at wordpressgarage. I read up on it a bit, and took some time to choose certain ad types for certain locations on the page.

So far so good. And I can see that people are clicking.

But here’s where it gets really frustrating: my stats program shows that people are clicking on ads, but these clicks aren’t showing up in the Google Adsense reports. And the few clicks that are showing up in the reports aren’t making any money!

This is annoying, but even worse it strengthens my suspicion that Google can basically do whatever they want and we’d never know. Google could be charging the advertisers for the clicks on their ads without fairly paying me for providing the advertising real estate!

So some questions:

  1. Does anyone know why Google doesn’t pay out for clicks? I read somewhere that it’s because they deem such clicks as problematic or fraudulent. If so, what is this based on?
  2. Is there any type of checks and balances system where we can verify that if Adwords advertisers are being charged for clicks, Adsense users are being fairly compensated?
  3. There are so many monetization systems out there - any suggestions for other systems besides Adsense?

I can see this monetization thing is not going to be so easy…

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Pros and Cons of Google AdSense

Wednesday, April 11th, 2007

As I’ve mentioned before, I don’t like AdSense. I think that most of the time it’s tacky. Here are two more opposing opinions on this issue:

  1. Daily Blog Tips has a blogger face-off between Brian Gardner and Cory Miller and asks them for their opinions on a number of topics. One of the questions asked is “Do you think Adsense units make a blog look unprofessional?” Both of them basically said that if they are professionally designed and placed, they are not unprofessional.
  2. On the other hand, The Real Estate Tomato gives 7 compelling reasons why AdSense will ruin your blog. These include that AdSense cheapens your blog, can display inappropriate ads, wastes valuable (blog) real estate, and may even be blocked by Firefox Adblock.

The question is, do those of us in the anti-AdSense camp dislike it because we don’t know how to use it properly, or is it truly an eyesore?

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I don’t like AdSense

Sunday, February 25th, 2007

As both a publisher and a reader of blogs, I don’t like AdSense. As a reader, I find that the ads look too much like the content and I have to scan pages until I find what I really want to read, and what I really want to ignore (the AdSense!). People trying to make money off their blogs put AdSense ads everywhere - above posts, under posts, in posts, on sidebars, in headers, footers, and anywhere else they can stick them. They’re just intrusive and annoying. But I guess like spam, enough people click on them to make sure that bloggers still use them on their sites.

Besides the clutter, I think that AdSense ads are just plain ugly. I don’t care if you’ve customized the border and background to match the color scheme of your site; they are still ugly. I’ve come across blogs with appealing designs, but you can barely see the design for the AdSense!

This blog is my first attempt at adding AdSense to a site. While the process is pretty straightforward, I have to say that I think the ads are an eyesore. The only ad that I think is pretty is the one for Firefox with Google Toolbar. I put that one because even though it probably has less of a chance of making me any money, at least it looks nice.

I don’t mind ads per say, as long as they are non-intrusive and attractive. For example, Tech Crunch has all these pretty square ads at the top-left of the page. They actually even have Google AdSense, but they’ve kept it to a minimum and have placed it in a non-intrusive, ad-appropriate place.

For now I’m leaving the ads on this site because I’m curious to see if they’re worth anything. But if they don’t perform, or Google doesn’t introduce anything prettier, they’ll probably come down. My primarily goal with blogging is not necessarily to make money directly off my site (although that would be nice); it’s more to make connections with the other amazing bloggers out there, and to hopefully give something back to the web so that I can help others, just as I’ve been helped by the web.

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16 AdSense Optimized WordPress Themes

Sunday, February 25th, 2007

Dosh Dosh says that if you want to make any significant amount of money from ads on your site, the ads needs to be placed properly. This post has a collection of 16 themes that are optimized for AdSense so that you can make easily make sure that your ads are in the best place for attracting clicks.

16 Adsense Optimized Wordpress Themes to Maximize your Contextual Ad Earnings>>

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Custom Google Search Results Page on Your Wordpress with Adsense Deluxe

Thursday, February 22nd, 2007

Create a custom Google search results page within your Wordpress blog with widgets and this plugin.

Custom Google Search Results Page on Your Wordpress with Adsense Deluxe>>

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